Sunday, 15 May 2016

"Dear Self" Zine - Etsy & Promotion




When choosing a website to sell my work I took into account a number of things; who did I want to see my work, how easily could people find me, what percentage would the website // company take, where would give me the most exposure, how customizable could I make my online shop? 

After shifting through a few websites I chose the Etsy as the platform to sell my work. I like that people could search for things and find you on it, there was also an interactive element with feedback, being able to fav shops, manage your account and things like refunds, setting prices, contacting buyers ect was easy and professional. There was also an element of customization within the front of the shop and how easy it was to manage the aesthetic side of it too. I made a few posts on my blog about the release of the zine both at Thought Bubble and online; and actually made a number of sales on the launch day alone! This shows the importance of self promotion and branding, and how different social media platforms can work together to push the audience you've amassed in on to the other.

I'd like to add a few things to my shop throughout the year but this depends a lot on time. Perhaps it's something I can really get to grips with towards the end of the year as things begin to wind down. It's something I definitely would like to keep active! 

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